price pressure

price pressure
1) марк. ценовое давление (воздействие масштабов конкуренции и ценовой политики конкурентов на действия данной фирмы, т. е. проявление ценовой конкуренции)

Have a good grasp on initial product costing so it is protected against price pressure from competitors. — Хорошо контролируйте предварительное определение затрат на товар, чтобы обеспечить себе защиту от ценового давления конкурентов.

Service providers are under price pressure because of increased competition from offshore suppliers. — Поставщики услуг находятся под ценовым давлением из-за возросшей конкуренции со стороны оффшорных поставщиков.

See:
2) эк. давление цен (неблагоприятная ситуация на рынке, вызванная слишком высоким уровнем цен, либо завышением цен в результате инфляции, таможенных пошлин и т. п.)
* * *
повышательная тенденция цен

Англо-русский экономический словарь.

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Смотреть что такое "price pressure" в других словарях:

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